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Better words. Bigger business.

Copywriting and marketing strategy for creators, coaches, and entrepreneurs who are ready to grow.

About Me...

Hey, my name is Santiago Gutierrez!

 If you're reading this, I probably either sent you a message or I got recommended by someone.

 

Whatever the case is, the result is the same, I'm confident I can grow your business.

 

But before I tell you exactly how, and how I've done it for my other clients...

 

I wanted to tell you a but about me.
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That's me, big Harry Potter fan...

See, I've always been a writer... It's just who I am.

 

When I graduated college with a degree in communications and marketing, I had all the knowledge and zero interest in sitting in a corporate office with it.

 

That's when I learned about copywriting and spent every hour of my day studying it.​

 

From Claude C. Hopkins to that infomercial guy screaming about knives at 3am.

 

Copywriting allowed me to take everything I knew about strategy, messaging, and consumer psychology and actually use it, on my own terms.

 

That was 3 years ago, and since then I've worked across every stage of the funnel with dozens of clients.

 

From emails to landing pages, launch campaigns, content... you name it.

 

And what I've learned is that good copy isn't really about the format.

 

It's about understanding what makes people tick, what makes them trust you, and what makes them buy.

 

Once you get that, the medium doesn't matter.

 

I'm someone who genuinely cares.

 

About the work, about the results, and about making sure everything that goes out with your name on it is something you can be proud of (and that makes you and your business money).

 

I'm not here to hit a word count and call it a day. I'm here to make you money and make your brand look good doing it.​

 

But saying all of this myself might make me sound cocky, or a bit of a narcissist.​

 

So, I'll just let me clients talk for me:

What my clients say about me...

SOME OF THE BRANDS I'VE WORKED WITH

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Who Do I Work With...

Honestly? If you have a business and you know your marketing could be doing more for you, we're probably a good fit.

 

I've worked with startups finding their voice, solopreneurs building their first funnel, coaches scaling their offers, and established brands that just needed someone to come in and tighten everything up.

 

The common thread is always the same.

 

They're good at what they do, they just don't want to spend their time writing copy or figuring out why their campaigns aren't converting.

 

That's where I come in.

Start-Ups
Corporations
SMEs
Solopreneurs

Our Process Together...

Step 1: Let's see if we're a good fit.
Step 2: I dig into what you've got.
Step 3: We get to work.

I'm not going to take on a client just to take them on.

 

Before anything else, we get on a call and I ask the real questions.

 

What are you working on, where are you stuck, and what does success actually look like for you.

 

If I think I can genuinely help, I'll tell you.

 

If I don't, I'll tell you that too.

Once we decide to move forward, I do a full audit of your current marketing.

 

What's working, what isn't, and where the biggest opportunities are.

 

You don't need to prep anything.

 

Just show up and answer honestly.

From there I put together a plan and we execute.

 

I can be as hands-on or as behind the scenes as you need.

 

Either way, my job is the same — make your marketing work harder so you don't have to.

If this is what you've been looking for, go ahead and reply — or shoot me an email directly at santigsalum@gmail.com

© 2026 by SGSalumCopy.

 

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